Trolling Motors 1973

Silvertrol ad circa 1973.

Silvertrol ad circa 1973.

We’ve posted a few pieces here on the bass Fishing Archives related to trolling motors and I suspect we’ll continue to do so until we run out of material on the silent hero of bass fishing. Reason being? Well, all told no one worth his weight in Jelly Worms would dare fish without one these days and it’s nice to look back on where we’ve come from.

Enclosed in this latest edition, the trolling motors of 1973, are by no means all of the trolling motors of that year. We’re missing about 5 more companies. But the six represented are good enough to give you an idea of the technology back in the day.

For example, look at the thrust offerings for each motor. What? You can’t find thrust ratings? Yeah, that’s right. No one was listing how much their motors were rated for thrust wise back then except Silvertrol. At least not in this string of ads. [Read more…]

High-Speed – It’s all Relative

1973 ABU/Garcia ad for the ABU 5000. This was arguably the most popular reel ever made by any reel company. Note the small double handle. By the mid-70s, most anglers took this handle off and replaced it with a Gator Grip or BPS double handle.

1973 ABU/Garcia ad for the ABU 5000. This was arguably the most popular reel ever made by any reel company. Note the small double handle. By the mid-70s, most anglers took this handle off and replaced it with a Gator Grip or BPS double handle.

We’ve previously covered the Swedish reel manufacturer ABU with respect to their Cardinal series of reels marketed by Zebco in the late 60s through 80s. We’ve aso talked about their ever-famous 5000 series reels here a bit. But these ads I recently ran across really tell a lot about where we’ve come from and what anglers dealt with early in this bassin’ game.

The year is 1973 and nearly every hard-core bass angler is using the reels ABU made. Yeah, there were a few using reels made by Shakespeare and Pflueger (Lew Childre wouldn’t debut his BB1 Speed Spool for another couple years) but the vast majority were using the 5000 series of reels produced by ABU and marketed by Garcia. [Read more…]

Trolling Motors of the Past – Part Two

28 pounds of thrust — more than Shakespeare’s top puller

Apparently Shakespeare wasn’t the only reel manufacturer that decided they could substantially expand their market footprint by producing electric motors. Pflueger also made ‘em in the early 80s, and they upped the ante by producing a whopping 28 pounds of thrust, five more than Shakespeare’s wimpy top producer. It must’ve been the “space age material props” that made the difference.