The Rise of LCRs Continues

The advance of The Bottom Line, circa very early 90s.

The advance of The Bottom Line, circa very early 90s.

Last year, Terry penned a short piece on the assault of the LCR unit on the early depthfinder market, focusing on the Bottom Line units in particular. Commenting on their shortfalls, Terry wrote, “By 1988 liquid crystal displays were taking over the world, and a lot of anglers weren’t too happy about it. The units had bad resolution and the computing power needed in order to run them just wasn’t state-of-the-art. But that didn’t stop companies from completely bailing on the old tried and true technologies such as flashers and paper graphs.”

Today we feature another Bottom Line ad from just a few years later (very early 90s), and look back at some interesting developments in the world of electronics. [Read more…]

Can Someone Get Me a Roll of Paper!

Hummingbird introduces the first LCR graph at the 1984 AFTMA Show. January 1985 Hummingbird Ad.

Around the 1975 time frame a number of the electronic companies were bringing their chart recorders, or paper graphs as they were also called, to the market. These pieces of equipment created a huge uproar, primarily with a particular Minnesota Rep, and there was actually a Ban the Graph campaign in that state.

Well, suffice it to say, the paper graph wasn’t banned. You see, once people realized there was more to catching fish than finding them on a chart recorder and casting any lure, all the hubbub associated with the “non-sportsman-like” electronics died off. [Read more…]