For Mann’s, Plenty of Hits But a Few (More) Misses, Too

Mann's Bait Company ad circa 1983.

Mann’s Bait Company ad circa 1983.

A major league baseball player who gets a hit in three out of every ten at bats has a reasonable chance of going to the Hall of Fame. In that regard, maybe we’re too hard on lure designers. Here on Bass Fishing Archives, we might be a little too tough on those who’ve produced short-lived products. In just a few years of existence we’ve cataloged a litany of products that didn’t catch on, generally because they were ill-conceived or didn’t meet a specific need. Frankly, it’s a sport that never grows old, and for which we’ll likely never run out of material. [Read more…]

More Worms – This Time 1969 Worms

1969 Creme worm ad.

1969 Creme worm ad.

Yesterday we posted a piece about Bill Dance and his book, There He Is – a book solely dedicated to fishing the plastic worm. In light of that, we thought it might be interesting to look back on some early plastic worm ads – in this case ads placed in Bassmaster Magazine in 1969.

In the 1969 issues of Bassmaster, five companies felt it important to place ads in what would eventually become the cornerstone magazine of the industry. These companies – Bagley’s, Burke, Creme, Fliptail and Mann’s – all are still in business except for Burke, which was bought out by Creme. Although Bagley’s is still in business they no longer produce soft plastics and Fliptail was recently brought back to life by the Partee family of Arkansas. [Read more…]

Flip What?

1970 Flip Tail advertisement.

Here’s a great old ad from a great old company that was just recently resurrected from the halls of bass fishing. Before the last year, you only knew of FLIPTAIL if you bass fished 30 or 40 years ago or found an old tackle box in your grand-dad’s garage. [Read more…]