The Chowhound

An old Chowhound patch, circa late 1980s.

An old Chowhound patch, circa late 1980s.

This post gets to cover a whole lot of ground. We have an old patch, some applied science, a lure you may or may not recall, and a pretty famous and interesting person to boot. The lure was the “Chowhound,” or as sometimes referred to by it’s full name, the “Chowhound Crankspin.”

The lure was marketed by Angler’s Pride, but the developer of the lure was none other than Dr. Loren Hill. Dr. Hill was the Director of the Zoology Department and Biological Research Center at the University of Oklahoma, but most anglers probably associate him more with his innovations, not his actual professional position. Probably the most remembered item Dr. Hill was associated with was the Color-C-Lector, that fancy gadget most every company jumped on board with that resulted in a whole myriad of unique bait color patterns never before seen on a lure. But that wasn’t the only thing he had a hand in. There was the Norman Snatrix bait, the pH meter, as well as the earliest version of sound technology with BSX Biosonics. But let’s focus back on the Chowhound.

In a 1986 article written by the late bass senior writer Tim Tucker, the Chowhound was marketed as “the first lure to combine a crankbait with a spinnerbait blade.” In that article, Dr. Hill stated the following; “The Crankspin looks like a small fish which is either chasing an object or has food in its mouth (as it moves through the water). This action begins to trigger off the intraspecific competition response, an instinctive trait of gamefish which means when one fish has food in its mouth or is chasing an object, other fish in the area will try to take the food or object away. This then begins to eliminate the fear and danger response  and timidity of gamefish by enticing them to chase and strike at the Crankspin lure.”

The lure was said to dive to a depth of 12 feet, and another similar crankbait from Anglers Pride, but without the spinner, was one of the first to claim to be able to reach that magic 20 foot depth, a big deal in the deep diving crankbait wars at the time. Can’t say I ever owned one of these baits, though I’m guessing one of our readers out there probably did at some point. That said, the patch was pretty sharp looking.